FAQ: What is Search Engine Optimization?

2002 Web Site Promotion and Internet Marketing Articles

From time to time, we like to take a few minutes to organize our thoughts on topics such as Web Marketing, Search Engine Optimization, or Website Usability in paragraph form and share them right here. We'll also publish the occasional article from a colleague that fits touches on a topic of interest to us, hopefully to some of you as well.

Choosing a Suitable Website Designer - by Ted Fuller of Fullerworks.com - November 2003
Choosing the right website designer impacts your business positively. You can find a web designer with the appropriate skills, traits, and ideas by following the guidelines described in this article. Any website, yours included, should provide visitors with an experience that satisfies their needs and your goals.

Evaluating Online Shopping Cart Software - by Ed Kohler and Ian McManus - September 2003
If you’re in a position where you need to evaluate online shopping cart software programs for your company, you’re in for a big challenge. There are a ton of shopping cart software vendors online, so how do you decide which one is the best fit for your business?

Who is Rachel Evans of Extrahit.com? - by Ed Kohler - September 2003
Have you ever received an email from Rachel Evans of Extra Hit? If you have a website and an email address you probably have (or will soon). If you haven't made her spam list yet you may have received some spam from her relatives at TrafficMagnet.com.

Is the Keyword Property Center Spam Driving You Nuts? - by Ed Kohler - August 2003
Have you ever received an email from Keyword Property Center? If you have a website and an email address you probably have. Are you curious to know whether their service is legit? We hope this article helps outline the value of their service

Search Engine Optimization – What is it? Why does it work? - by Ed Kohler - July 2003
If you build it, will they come? That depends. By 'optimizing' your site for search engines, you can cost effectively direct targeted traffic to your web site, which leads to increased sales.

Who is Vanessa Lintner of Seeker Center? - by Ed Kohler - June 2003
Have you ever received an email from Vanessa Lintner of Seeker Center? If you have a website and an email address you probably have. If you haven't made their spam list yet you may have received some spam from their relatives at TrafficMagnet.com.

Are Majon International Email Messages Filling Your Inbox? - by Ed Kohler - June 2003
Have you ever received an email from Matthew Hesser of Majon International? If you have a website and an email address you probably have. Click to learn a thing or two about this company.

Who is Sarah Williams of Traffic Magnet? - by Ed Kohler - April 2003
Have you ever received an email from Sarah Williams or Christine Hall of TrafficMagnet? If you have a website and an email address you probably have. Find out whether it's worth spending $20/month on their service.

Business Yellow Pages vs. Web Marketing - A Comparison - by Ed Kohler - January 2003
Why are you using the web to find out more about Yellow Page Advertising? Based on our experience with web marketing, and as web searchers, here are a few common answers to that question...

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